Posts Tagged "Agency deals"

Dentsu Aegis Network has reached an agreement in principal to acquire Tempero, the UK-based social media management agency

In a RNS today WPP announces that its wholly-owned company, POSSIBLE, the global creative digital agency that is part of WPP Digital, has acquired The Swift Collective, Inc. (“Swift”) in the United States

Nov 19 (Reuters) – Japanese advertising agency Dentsu is not looking for any big acquisitions to spur its growth in emerging markets and digital, the head of its global operations outside Japan said on Wednesday. For the full story read Reuters

M&C Saatchi has made its third attempt to crack the US advertising market with the acquisition of a minority stake in the New York creative agency Shepardson Stern & Kaminsky for about $8m

M&C Saatchi has made its third attempt to crack the US advertising market with the acquisition of a minority stake in the New York creative agency Shepardson Stern & Kaminsky for about $8m

The London-headquartered mobile agency, which counts eBay and Hotels.com among its clients, will retain its brand and will continue to be headed by co-founder and chief executive James Connelly along with the existing management team

While Publicis chairman and chief executive Maurice Levy labelled Sapient a “crown jewel” in the announcement, the chief executive of rival ad group WPP, Sir Martin Sorrell, said the move “looks like the behaviour of a jilted lover.” In a call with reporters following the announcement Levy hit back: “I don’t know what Martin knows about love

Publicis, the French advertising group, has agreed to acquire US consultancy group Sapient in a $3.7bn all-cash deal that meets its ambition to expand in the US just months after its previous merger attempt collapsed embarrassingly

Matomy Media Group, a supply-side platform (SSP), on Tuesday announced it has acquired MobFox, a European mobile programmatic ad platform. Per a release, the total consideration price of the deal is $17.6 million. The news comes just weeks after Publicis Groupe bought a 20% stake in Matomy for $65 million. For the full story read […]

Publicis Groupe on Tuesday announced it has acquired Run, a cross-device programmatic ad platform with a focus on mobile. Terms of the deal were not disclosed. Run will be aligned with Publicis’ media planning and buying unit, Starcom MediaVest Group (SMG), per a company blog post announcing the acquisition. Run has a mobile-focused data management […]

Chime, the international communications and sports marketing group, announces the acquisition of the business and assets of SJX Partners, LLC, a sports and entertainment marketing business based in Connecticut, United States

French tycoon Vincent Bolloré is aiming to use a share exchange offer to increase his stake in advertising group Havas to more than 50 percent.

Based in San Diego, 3|SHARE is an expert and partner in
Adobe’s Business Plus Level Solutions and has established itself as a recognized leader in North America for the implementation of digital marketing solutions

Based in San Diego, 3|SHARE is an expert and partner in
Adobe’s Business Plus Level Solutions and has established itself as a recognized leader in North America for the implementation of digital marketing solutions

Matomy, the advertising company that recently floated on the London stock market, has agreed to sell up to 24.9pc of itself to the French media conglomerate Publicis

Film and television measurement specialist Rentrak is to acquire the US TV measurement business of WPP’s Kantar Media for $98m in Rentrak common stock. WPP will then spend a further $56m to bring its overall share of the US-based firm to 16.7%. The deal gives WPP’s GroupM agencies full access to Rentrak audience data. WPP […]

In what may be the first significant acquisition of a major content marketing firm by an agency holding company, New York-based CHR Group has acquired Studio One, one of, if not the pioneer in the field of digital content marketing services

Publicis Groupe announces the acquisition of BBrandsRock, industry leader in brand engagement, Liquorice, one of the country’s leading digital marketing agencies, and MACHINE, award-winning integrated agency

With offices in Singapore, Shanghai, Hong Kong, Malaysia and Vietnam, the deal will see Bray Leino rebrand its Asia-Pacific business as Bray Leino Splash with immediate effect

WPP announces that its wholly-owned operating company Ogilvy CommonHealth Worldwide, the health communications experts of Ogilvy & Mather, has acquired Element Marketing Group (“Element”) in the United States. Element’s revenues for the year ended 31 December 2013 were US$8.3 million with gross assets of US$2.4 million as of 31 August 2014. Element’s clients include a […]