Last Wednesday Apple rolled out the latest version of its iOS operating system, and it came with a very nasty sting in the tail for newspapers, magazines and online publishers everywhere
Controversial software that blocks web adverts on Apple’s iPhone and iPad still topped the list of most popular paid apps during the weekend, after the leading contender was scrapped by its creator
Ben Barokas, the founder and chief executive of Sourcepoint and a former Google executive, is at Dmexco, where he described the battle between ad blockers and the media industry as “war”
Globally, close to 200 million Internet users are using ad-blocking software, and that number is expected to keep growing rapidly
Four in ten (39 per cent) of UK Internet users use ad-blocking technology to curb the number of promotions they see while browsing as they become increasingly dissatisfied with the types of ads on show, according to a new study. It’s not surprising then that many publishers are “abandoning the old models in favour of new […]
Publishers and the advertising industry have long tried to sweep the topic of ad blocking under the rug
