The sale price, revealed during Meredith’s earnings call today, is $60 million up front, with a profit sharing arrangement that will be paid out in Meredith’s fiscal 2018, estimated to be 3.5 times first-year cash flow.
Also included in the deal are Shape’s digital assets, as well as the digital assets for Natural Health and Fit Pregnancy. Following the deal, Meredith plans to fold Fitness into Shape, with the May issue the first under the new ownership.