The Mad Man at the helm of Interpublic can only speculate what the combination of rival networks Publicis and Omnicom will look like
The Mad Man at the helm of Interpublic can only speculate what the combination of rival networks Publicis and Omnicom will look like
The Mad Man at the helm of Interpublic can only speculate what the combination of rival networks Publicis and Omnicom will look like
WPP reported a much better than expected 7 percent rise in first quarter like-for-like revenue growth and said it had seen a surge in new client wins due to changes in the industry
Pearson says it is on track to meet its forecasts for its full-year profits although a rise in the value of sterling dampened its sales in the first three months of 2014
Two new websites seek to interpret the news rather than just report it – but will it be profitable?
Facebook Inc’s mobile advertising business accelerated in the first three months of the year, helping the Internet social networking company top Wall Street’s financial targets
Joe Mantese RTBlog: I love word balloons. You know, those graphics that display words in various sizes based on how much people think about them
Condé Nast has partnered with programmatic advertising firm RadiumOne to pull programmatic technology and its native advertising approach closer together
Facebook has reported an 82 per cent year on year hike in advertising revenue to $2.27bn, with mobile advertising accounting for 59 per cent of the total, in the first quarter of 2014
Facebook profits tripled to $642m as revenues soared 72% in the first quarter of 2014
Emerging media channels and technologies often follow a similar path — establish a value proposition, gain buy-in, experience rapid growth and then level off while it finds its footing
Interpublic Group (IPG) the owner of Initiative, Lowe and Partners and McCann, saw its UK revenue rise 21 per cent in the first three months of this year, boosted by its acquisition of Profero
Interpublic Group (IPG) the owner of Initiative, Lowe and Partners and McCann, saw its UK revenue rise 21 per cent in the first three months of this year, boosted by its acquisition of Profero
Xbox games consoles will show original programming as well as hits such as Game of Thrones
Creston plc provides an update on trading for the year ended 31 March 2014 ahead of its full year results for the period
Imagine Publishing was today recognised for the second successive year by the annual Sunday Times BDO Profit Track 100 league table as one of the UK’s best performing private companies in terms of profit growth
As a stellar list of celebrities including Tom Cruise and Arnold Schwarzenegger gathered at Empire magazine’s recent film awards in Park Lane, London, across town a tough decision had been made to close the once-mighty weekly lads’ magazine Nuts
Embracing programmatic sales tools can allow publishers to jump ahead of the competition. Here are a few considerations to keep in mind as you build out your programmatic strategy
Embracing programmatic sales tools can allow publishers to jump ahead of the competition. Here are a few considerations to keep in mind as you build out your programmatic strategy
Serial investor Patrick Bradley is creating a new £150m fund to invest in Europe’s hottest established media and entertainment businesses