Spin doctors for mergers and acquisitions may get swept up in the deal action. If anyone knows how to assess the climate for takeovers, it should be financial public relations advisers.
Vivendi’s Universal Music Group and advertising group Havas have joined forces in the hope of boosting revenue from artists via data mining at a time of falling record and digital sales
Everybody is watching Time Inc. the world’s most famous magazine publisher, which created the original newsweekly in 1923, is defined by iconic brands – Fortune, Life, Sports Illustrated, People, Entertainment Weekly, Money, InStyle, and Time itself. Throughout the twentieth century, it set the pace for magazine, newspaper and even TV journalism all over the world
For all the focus on social media and the next generation of bright shiny communications technologies, the most important “digital tool” in the workforce is one of its oldest — email. Social media, by contrast, barely even registers, according to the most recent findings from the Pew Research Center’s ongoing tracking study on the way the Internet impacts society
The US newspaper, which has accelerated its search for digital revenues since being bought by Amazon chief executive Jeff Bezos for $250m last year, has been approached about licensing the software it has developed to power its website
Emap, the publisher of trade magazines from Retail Week to Drapers, is expected to report its highest growth for 13 years, as a result of a recovery plan instituted by chief executive Natasha Christie-Miller
So it’s farewell to the Reading Post, which has just published its final issue after its owner, Trinity Mirror, decided to stop publishing its newsprint version. For the full story read The Guardian
One stand-out feature was the plunge in the profitability of the Sun, where operating profits were down to £35.6m from £62.1m in 2013. The Sun’s revenues fell 5.5% to £489m, due, says the report, “to continuing market decline in newspaper circulations, particularly for the popular segment” For the full story read The Guardian
The IDG TechNetwork has expanded its global online advertising network into China, following its parent company International Data Group (IDG), which has supported the market for 34 years
In a new twist in the long running antitrust case against Apple, an appeals court on Monday cast doubt on the Justice Department’s theory that the company brokered an illegal conspiracy among book publishers, and asked instead why the government’s focus has not been on Amazon
The battle for Premier League football rights has kicked off and fears that Sky will be on the losing side on Monday sparked the heaviest fall in its shares in almost five months
There has been a sea change in the way content today is being created, distributed and consumed. The distinction between publishers and platforms online has never been more uncertain
Marketers will lose $6bn next year to fraudsters who are using networks of robots to exploit the online advertising industry, according to the largest study to date of digital ad crime
Hachette Book Group will start selling books straight from tweets, though it can’t be labeled more than an experiment for now: The publisher has partnered with digital distributor Gumroad to sell three gifty print books “for a limited time and in limited quantities” via the books’ authors’ tweets. For the full story read GIGAOM
Judging by the share price, you’d assume exhibition organiser ITE was in crisis. In fact it’s just reported a record (adjusted) profit. The company is weathering a geopolitical storm, but it’s faced challenges like this before
Advertisers in Europe continue to increase their use of programmatic ad technology when buying and selling media
According to an ANA (Association of National Advertisers survey),“programmatic” was voted the word of the year.
Global ad spend is projected to grow 4.9% to $545 billion in 2015, according to ZenithOptimedia’s (ZO) Advertising Expenditure Forecast, although this is slightly below 2014’s 5.1% due to tough year-on-year comparisons from the Winter Olympics, World Cup, and the U.S. midterm election
Colin Morrison’s latest blog looks at Tom Bureau and Immediate Media
According to a forecast by eMarketeer the UK operations of Google and Facebook will make a combined £4.1bn in 2015, a 50.8% share of the total expected to be spent on ads on websites, smartphones, online video and social media next year
