Bisnow, the commercial real estate media startup that produces nearly 300 live events across North America, has been acquired by The Wicks Group, a New York-based private equity firm, both parties announced today. Terms of the transaction were not disclosed, but Fortune reports that Wicks paid about $50 million for the acquisition.
Founded in 2005 and known for often injecting a self-aware, slightly irreverant tone atypical of trade media into its events and publications—the company’s slogan is “(Almost) Never Boring”—Bisnow has spent the last decade growing from a digital newsletter to a leading player in commercial real estate media, attracting over 400,000 unique web visitors each month and 60,000 attendees to its various events throughout the year, according to the company.
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