Posts by mwright

More than 250 exhibitors have signed up for new food show Food Matters Live coming to Excel London on 18-20 November

McGraw Hill Financial has sold its construction media division to Palo Alto-based private equity firm Symphony Technology Group

Townsquare Media is bolstering its publishing portfolio with the acquisition of XXL, a hip hop title previously owned by Harris Publications

The big news out this morning in the programmatic space was the updated tracking study from Interpublic’s Mediabrands’ Magna Global unit, which forecasts programmatic media-buying to reach $53 billion in global ad spend in 2018

Digital edition sales growth is nowhere near making up for declining print circulation. The conclusion has to be that digital newsstands – certainly for magazines but also for newspapers – aren’t delivering enough sales for all but a few publications to build a business model on

Sponsored (native) content is in the spotlight again and this time Amex gets is knuckles rapped.

Millennials are indeed highly social, says the report, but there remains confusion about where their social activity takes place and how best to activate it. As a result some marketers may be misconstruing how best to engage with them, suggests the report

Consumer behavior specialist Alliance Data is to buy personalized digital marketing specialist Conversant (formerly known as ValueClick) in a cash and stock deal worth up to $2.3 billion

The move will see key features from TVeasy – including the magazine’s popular easy planning guides and Q&A interviews with the nation’s favourite TV stars – incorporated into What’s On TV, and for a period of time What’s On TV will carry a cover flash to highlight the merger to readers, says Time Inc

The purchase involves three regular frequency titles published by Kelsey (Aeroplane Monthly, Classic Military Vehicles and Jets) together with a number of Specials and Bookazines in the areas of aviation and military history

The Middle East Congress will take place 25-26 February 2015 at the Jumeirah Carlton Towers, London, and will be the first planned event for Telegraph Events’ new conference and exhibition arm

While NRS Padd has published unduplicated reach of print publications and their websites since 2012, this was the first time readership figures on mobile phones and tablets were made available

Martha Stone, author of the Digital Media Factbook and CEO of World Newsmedia Network, presented these findings at the launch of the report at the FIPP Ibero American Magazine Media Conference on 23 September 2014 in Sao Paulo, Brazil

Progressive (consumer) media owners are experimenting with project startups, created in corporate innovation ‘labs’

Chime Communications plc, the international communications and sports marketing group, announces the acquisition of ABC Sports Management Limited, one of the UK’s top athlete management businesses, with particular strength in rugby union.

WPP Digital takes a minority stake in Polestar in China

n India, Nielsen has acquired analytics, economic modelling and forecasting services firm Indicus Analytics. Terms of the deal were not disclosed

The term Private Marketplace (PMP) is creating a significant buzz amongst publishers and marketers, particularly in relation to video advertising

According to data by market research agency Zenith Optimedia, global spending on the advertising industry is likely to be comparatively lower than the initial forecasts due to challenging macroeconomic environment

According to data by market research agency Zenith Optimedia, global spending on the advertising industry is likely to be comparatively lower than the initial forecasts due to challenging macroeconomic environment