UK Is The Fastest-Growing ‘Mature’ Ad Market

Advertising spending in measured media in the U.K. is expected to show a 6.3% increase this year, the fastest growth of any major, mature consumer economy, and well ahead of the 4% global ad investment growth expected for 2014, according to a new forecast by WPP’s GroupM

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Agency profits hit ten year low

Operating profit margins declined by nearly a sixth in 2013 to just 11.9 per cent, the lowest level since 2004. The absolute level of profits also declined by 10 per cent in real terms year on year, with the top 40 making £68 million of operating profit compared to £73m last time round

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GES acquires N200

N200 announced that they had been acquired by Global Experience Specialists (GES), a global event marketing company with a long history of connecting people through live events

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Digital subscribers double at the Sun

The Sun newspaper has doubled its number of digital subscribers to 225,000, but failed to offset a decline in its overall paid readership, in a test case of whether tabloid newspapers can successfully charge for online content.

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