Posts by mwright

Trinity Mirror launches UK’s first new standalone national daily for three decades

Hampshire, UK-based eDigitalResearch (edr) has been acquired by recently formed research, insight and advisory services provider MARU Group, for an undisclosed sum

Headquartered in Switzerland and with regional partners in Europe, North and South America, Africa and the Middle East, the agency provides strategic advice to public sector and sports organisation clients in the practice areas of events, performance, participation and facilities

WPP announces that its operating network Millward Brown, a global leader in brand, media and communications research, has agreed to acquire the business operations of Analytics Quotient (“AQ”), a marketing analytics company that extracts insights from data to help clients define their marketing strategies. AQ also builds data visualization tools and custom analytics solutions to help clients slice, dice, simulate and monitor business data

Trinity Mirror, owner of the Mirror newspaper, has reported a sharp drop in annual profits as it launches a new daily title

Press Release: In a deal brokered by Martin Wright of Media-Mergers (www.mediamergers.co.uk) Reloved magazine and website, the UK’s first “upcycling” magazine has been acquired by Select Publishing Services Ltd.

UK-based digital marcoms group Next Fifteen has acquired the remaining 25% stake in brand market research and advisory consultancy Morar

Mark D’Arcy, the chief creative officer at Facebook Creative Shop, the social media giant’s in-house ad agency, told a press briefing today that Canvas will give advertisers “more space” and will allow them to create “unique” experiences on mobile

Havas’ organic growth was 5.1 per cent last year globally. The UK business recorded revenue of €286 million; an 18.7 per cent year-on-year increase. Organic growth for the UK was 4.4 per cent in 2015, described by the company as a strong performance against a high baseline

Business analytics division, helping companies detect fraud, moves centre stage

Getting into the search and email businesses of a stumbling first-generation Internet company won’t move Time Inc. forward

Publishers with more than 10m blocked ads have to pay 30% of the revenue from previously blocked ads to make it on to whitelist

Private equity group’s return on the value of its investment in used-cars site is nearly five times

When Apple said it was going to allow ad blocking on the iPhone version of its web browser last September, it escalated a conflict that had been building in the digital economy for years

Time Inc, the publisher of Sports Illustrated, People and Time magazine, is considering a deal to buy the core business of Yahoo Inc, Bloomberg reported, citing people familiar with the matter.

Time has heard a presentation from Citigroup bankers on pursuing a deal with Yahoo, the Bloomberg report said, adding that Citigroup had not been retained by Time

Print will make up just 18 percent of the revenue mix by 2020 in the US, according a new survey by Connectiv

Stories about the reinvention of daily newspaper companies are often not what they seem. They tend to involve traditional media groups not so much investing in the future of news as placing their bets somewhere else entirely. Thus, the UK’s Daily Mail Group, and Hearst Corp, in the US, are investing more heavily in business media and entertainment. And even Rupert Murdoch’s News Corp is now generating 35% of its profit and all its growth from digital property listings

An “unethical, immoral, mendacious coven of techie wannabes” — that is how Randall Rothenberg, president of the Interactive Advertising Bureau, describes ad-blocking companies

The merger gives birth to the most comprehensive B2B information and media resource in the North American grocery, convenience store, and big-box retail market, according to the new company

The Brooklyn Brothers — a fast-growing independent known for award-winning “paid” and “owned” media campaigns for brands such as NBC and Pepsi — has been acquired by one of the dominant players in “earned” media, Interpublic public relations division Golin