Embracing programmatic sales tools can allow publishers to jump ahead of the competition. Here are a few considerations to keep in mind as you build out your programmatic strategy
Embracing programmatic sales tools can allow publishers to jump ahead of the competition. Here are a few considerations to keep in mind as you build out your programmatic strategy
MCI Germany has strengthened its creative event and incentive services through a merger with event marketing and incentive agency Hagen Invent
Publicis reports strong growth on Q1 with organic growth of 3.3% YoY
Serial investor Patrick Bradley is creating a new £150m fund to invest in Europe’s hottest established media and entertainment businesses
Serial investor Patrick Bradley is creating a new £150m fund to invest in Europe’s hottest established media and entertainment businesses
The UK-based magazine-media group Future Plc is never far from the news. It was started 29 years ago in the sleepily stylish south-west city of Bath by Chris Anderson
Mobile growth increased by 93% like for like to £1.03bn in 2013
there is a new agency star rising in the East that has ambitions to compete on a global stage and is already making impressive inroads through an aggressive acquisition strategy
Amazon is acquiring the cloud-based digital comics platform comiXology, the companies announced on Thursday
New tax regulations that affect the amount of VAT charged for digital magazines are set to come into effect across Europe in 2015. As from January 1, 2015, VAT for telecom, broadcasting and electronic services, including digital magazines, will be charged from the location where the customer is based – rather than where the seller […]
At Shift 2014, Newsworks’ second annual conference all eyes were on new Telegraph boss, Jason Seiken. What surprises would he spring and what clues would he give as to the Telegraph’s digital future?
US publishing giant Time has announced its intention to raise $1.4bn of debt in order to purchase the UK operations of the media brand which are currently owned by Time Warner
South African creative agency, OwenKessel, has been acquired by Publicis Groupe which is further expanding its presence in the country. The agency will be merged with the multi-door Publicis Groupe Africa network
The financial future of the news business is uncertain, but lately US venture capitalists have been placing their bets on journalism
Agreement with Channel 4 for Real Humans marks first time Microsoft has partnered a UK broadcaster to co-fund a series
Ahead of the London Book Fair, the UK head of Penguin Random House insists his industry has coped with the digital revolution better than any other
Ahead of the London Book Fair, the UK head of Penguin Random House insists his industry has coped with the digital revolution better than any other
After years of holding back as Europe lurched from crisis to crisis, the region’s companies are leading a global dealmaking comeback. Western European buyers announced $149 billion of acquisitions in the first three months of the year, a gain of almost 60 percent over the same period in 2013 and the biggest jump worldwide, according […]
Evenbase, dmg media’s digital recruitment business, has disposed of its job
distribution software business, Broadbean, to CareerBuilder and its job search
engine, Jobrapido, to Symphony Technology Group
AXIO Data Group Ltd (AXIO) announced that it has acquired FOEX Indexes Ltd (FOEX) which will sit alongside RISI in AXIO’s portfolio of forest products information assets