Kantar Retail acquires XTEL in Italy

WPP announces that Kantar Retail, its wholly-owned retail and shopper data, analytics and consulting business, has acquired XTEL, a leading provider of sales automation software for the consumer goods industry, based in Italy. Founded in 1991 and headquartered in Bologna, Italy, XTEL supplies software, analytics, mobile and cloud solutions to leading consumer goods’ manufacturers. Using […]

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Nielsen In Final Tests Of Mobile Ad Measurement Service

Nielsen on Thursday said it’s launching the final technical trial before expanding Online Campaign Ratings (OCR) service to mobile this summer. Participating in the test are online video ad firms BrightRoll and TubeMogul, which have both been in using OCR on a fully-integrated basis for the past 18 months. The Nielsen service aims to provide […]

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New VAT rules for digital magazines from 2015

New tax regulations that affect the amount of VAT charged for digital magazines are set to come into effect across Europe in 2015. As from January 1, 2015, VAT for telecom, broadcasting and electronic services, including digital magazines, will be charged from the location where the customer is based – rather than where the seller […]

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What is the Telegraph up to?

At Shift 2014, Newsworks’ second annual conference all eyes were on new Telegraph boss, Jason Seiken. What surprises would he spring and what clues would he give as to the Telegraph’s digital future?

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