UK adspend to hit £20bn for first time in 2015

The figures predict adspend will rise by 5.5 per cent this year and a further 6.5 per cent in 2015. The forecast is the latest from the Advertising Association/Warc Expenditure Report. It states that UK adspend reached £17.9 million in 2013, up 3.9 per cent on the previous year, with mobile advertising climbing by 95 […]

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