Programmatic trading and content marketing are the most important issues moving ahead for media owners, according to research from Starcom MediaVest Group (SMG), but work needs to be done to develop better understanding of new media technologies
The Daily Mail’s website, Mail Online, has taken on former Buzzfeed president and chief operating officer Jon Steinberg
Millward Brown, a global leader in brand, media and communications research, has acquired EffectiveBrands, one of the world’s leading marketing strategy consulting firms.
Millward Brown, a global leader in brand, media and communications research, has acquired EffectiveBrands, one of the world’s leading marketing strategy consulting firms.
The UK is set to surge past Germany to become the world’s fourth biggest ad market in 2016, according to media agency ZenithOptimedia’s projections
DMG Events and PTIA, a subsidiary of Tarsus Group, have expanded their building and construction event portfolio with the launch of The Big 5 Construct Indonesia exhibition
Grey, the global marketing communications agency, has agreed to acquire a majority stake in Circus Peru S.A., the largest independent adverting agency in Peru
Grey, the global marketing communications agency, has agreed to acquire a majority stake in Circus Peru S.A., the largest independent adverting agency in Peru
MSA Market Media has named Ben Mansfield as client services director and digital consultant
F+W, a Content + eCommerce Company has had several owners since David Nussbaum joined the company as CEO in 2008, but he said that Tinicum LP, which purchased a majority stake F+W in May, is the first owner to see the company as a strategic investment
Newspapers are in freefall. Print editions are being discontinued in British and American newspapers, the situation is, if anything, worse in continental Europe
After more than a year of preparation, it spun off its Time Inc print division, which on Monday began trading as an independent company and is now in discussions to take a substantial stake (as much as 30%) in Vice Media
Deutsche Messe AG, the leading trade fair company headquartered in Hannover, Germany, in a press release said that it has just signed off on a very successful 2013
Tom Bureau is bucking the gloom in magazines
Publicis Groupe announces today it has sold its stake in the agency Royalties back to the founding members.
Called Academies Week, the new title will be similar in format and distribution to FE Week – a newspaper for the further education and skill sector launched in September 2011
Fans around the world will be able to register quickly, easily and for free at TeamRock.com and unlock great content created by the best team of music writers and photographers in the business, say the publishers
RBI announced today it has acquired the entire issued share capital of agricultural software and workflow solutions business Farmade
This is the first acquisition by Bell Pottinger since its Management Buy Out from Chime Communications plc in June 2012
The title will feature content and presenters from the show, along with a number of pre-school characters which are aired on the channel
