Programmatic ad platform Rocket Fuel this week announced its intention to acquire [x+1] for roughly $230 million. [x+1] is a demand-side platform (DSP) that also has a data management platform (DMP).
Programmatic ad platform Rocket Fuel this week announced its intention to acquire [x+1] for roughly $230 million. [x+1] is a demand-side platform (DSP) that also has a data management platform (DMP).
With the acquisition, Beanstock enables publishers to deliver a better user experience and increase engagement on the mobile web while leveraging Beanstock’s proprietary Helix ad yield management platform
Agworld, Australia’s leading information management and cloud collaboration software for the agricultural industry, today announced it raised an AU $6 million Series C round of financing led by Reed Elsevier Ventures with participation from existing Agworld investor, Yuuwa CapitaL
A group of leading authors, including Donna Tartt, Stephen King and Malcolm Gladwell, has attempted to intervene in the dispute between publisher Hachette and retailing behemoth Amazon. Observers of the music industry are familiar with this tactic; prominent musicians are persuaded that the interests of music publishers are aligned with their own. The reality is very different.
As Huntsworth’s half-year results were looming last week, and as the share price continued to flatline, one suspected the group would pull yet another rabbit from its top hat; few predicted that rabbit would be Lord Chadlington himself. For the full story read PR Week
Tokyo-based holding company Dentsu reported a 17% surge in client advertising expenditures in July to more than 139 billion Japanese Yen (about $1.4 billion at today’s exchange rate) versus July 2013. Separately, the company reported two M&A deals in the last two weeks.
BuzzFeed, the news and entertainment website that has surged to success on the back of social media sharing, is getting a $50m shot in the arm from an Andreessen Horowitz investment that reportedly values the company at $850m.
Condé Nast, the privately held US publisher, is spinning off its shopping magazine, Lucky, in a joint venture with ecommerce site BeachMint that will keep Anna Wintour as an adviser and put more emphasis on selling products to its audience.
On 6th August they launch a new puzzle-based education magazine aimed at KS2 level (7-11 year old) children. Puzzle Club is a 64-page magazine that supports learning in the core subjects of the National Curriculum, especially English, Mathematics and Science. It has been developed in conjunction with the world’s leading learning company, Pearson.
Aimed at boys aged ten to 18, Hot Cars Magazine will be packed full of cars, cars and even more cars! Featuring facts, stats and information about the world’s great cars, every issue of the 52-page magazine will look at some of the most popular car marques around
ESPN’s digital cricket brand ESPNcricinfo has launched a digital-only magazine called The Cricket Monthly
Rouleur, publisher of high-end road mag Rouleur and MTB sister title Privateer has a new company in charge – Gruppo Media Limited – having performed a management buy out.
Lord Chadlington is stepping down as chief executive of Huntsworth, the public relations holding company
On Sunday, a letter denouncing Amazon’s tactics in the ongoing negotiations between it and book publisher Hachette will run as a paid, full-page advertisement in the New York Times
Move strengthens IHS ability to provide complete portfolio of solutions targeting global trade industry
Google and Barnes & Noble are joining forces to tackle their mutual rival Amazon, zeroing in on a service that Amazon has long dominated: the fast, cheap delivery of books
Google and Barnes & Noble are joining forces to tackle their mutual rival Amazon, zeroing in on a service that Amazon has long dominated: the fast, cheap delivery of books
A new Midlands edition of the National Pet Show will take place at The NEC on 20-21 September
Global Sources’ inaugural China Sourcing Fairs opened in Indonesia today with the largest ever selection of China suppliers at any trade show in the country
News Corp revenues fell 3% in the last quarter, the company said on Thursday amid a “challenging advertising environment” and declines in circulation revenues