The message for magazine media in 2015 is one of careful optimism, with the “magazine narrative” – one in which industry health was measured in print circulation and the number of ad pages – set for radical change. Cobus Heyl, FIPP chief content officer, looked at the picture for magazines going forwards, presenting the evidence at the FIPP Asia Pacific Digital Magazine Conference which took place in Beijing 11-12 November 2014. – See more at: FIPP
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